BACKGROUND –––––
As part of 180 Global, 180NY specializes in influencer/creator-produced content and brand sponsorships. To better showcase our services to prospective clients and other divisions at the agency, I was tasked by the creative director to create a motion sizzle reel.
ACTION –––––
As the lead motion designer on the team, I was responsible for producing the influencer sizzle reel using a given script and 180 Global's design assets, from conceptualization to completion. I've created the animatics and storyboards of the entire 1-minute reel. From using shape motifs like the horizon lines and circles to frame text, to using bold colors and typefaces to display sharp contrast, every design aspect is showcased in this influencer sizzle reel.
CLIENT –––––
180 Global
ROLE –––––
Art Direction | Graphic Design | Motion Design
