OXYGEN BANKING Social Content
BACKGROUND –––––
Oxygen is a banking platform that strives to distinguish itself from its competitors. Aspiring to be the card of choice for extraordinary creatives and entrepreneurs, this bold mission statement is reflected in its unique brand identity.
ACTION –––––
Oxygen came to us wanting a social direction to promote their brand through their Instagram page as well as on High Snobiety and Coveteur—two highly-acclaimed lifestyle fashion brand websites. The challenge was how we could translate its sleek and bold brand into social content. Using a dynamic framework, offset typography, and stylish photography, I created several templates and created 30+ pieces of content so every post is consistent but also unique—exactly on brand.
CLIENT –––––
Oxygen Banking
ROLE –––––
Art Direction | Graphic Design
YEAR –––––
2021
OXYGEN BANKING Social Content
BACKGROUND –––––
Oxygen is a banking platform that strives to distinguish itself from its competitors. Aspiring to be the card of choice for extraordinary creatives and entrepreneurs, this bold mission statement is reflected in its unique brand identity.
ACTION –––––
Oxygen came to us wanting a social direction to promote their brand through their Instagram page as well as on High Snobiety and Coveteur—two highly-acclaimed lifestyle fashion brand websites. The challenge was how we could translate its sleek and bold brand into social content. Using a dynamic framework, offset typography, and stylish photography, I created several templates and created 30+ pieces of content so every post is consistent but also unique—exactly on brand.
CLIENT –––––
Oxygen Banking
ROLE –––––
Art Direction | Graphic Design
YEAR –––––
2021
© 2025 Alex Petrenko.
© 2023 Alex Petrenko.